The Psychology Behind “Get Woke Go Broke” — WHY Hurt Yourself?

by | March 21, 2022

Why so many companies and executives commit to social signaling, “get woke go broke” at the expense of their profitability,

video: The Psychology Behind “Get Woke Go Broke” — WHY Hurt Yourself?

Why so many companies and executives commit to social signaling, “get woke go broke” at the expense of their profitability, and their employees well-being, at least financially? It’s because the value of social signaling/ applause eclipses that of the next marginal dollar less you have a tremendous amount of money.

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